Hip Hop fashion designers have taken the world by storm and now you can see urban fashion everywhere. It is more than big jerseys and baggy jeans. The style has evolved over the years and now comes in a large range of styles. Hip hop music has spread to include all cultures and the fashion is following the same direction. Now anyone can wear urban hip hop fashion and look good. Take a look at some of the top urban brands. Here are some of the top hip hop clothing brands.
Platinum superstar Nelly created a fashion brand for women of all shapes and sizes. His company, Apple Bottom, was obviously named after women with apple bottoms. The brand believes that the clothes should fit the women and not the women fit the clothes. Curvy women know that finding the right fit can be difficult. Apple Bottom designers are dedicated to crafting its jeans for women of different shapes and sizes. Celebrities like Oprah are increasingly flocking to wear these jeans and it is now one of the hottest urban clothing lines around.
Kimora Lee continues to take fashion to new heights. Her lavish designs are sought after by top celebrities which includes Lil Kim and Alicia Keys. Kimora has placed Baby Phat as the worlds top brand for female designer clothing. The company has become a phenomenon in style and fashion with women all over the world. Kimora’s experience as a top fashion model and her fashion style put Baby Phat at the head of urban designs. The brands sexy clothing line is both eye-catching and glamorous and includes outerwear, handbags, shoes, lingerie, jewelry, and a signature fragrance.
Beyonce Knowles has conquered the entertainment industry with her chart topping R&B hits, and her compelling movie roles. Her next conquest will certainly be the fashion industry. The House of Dereon line has been very successful in the urban market. The concept was inspired by the women in her family, namely her grandmother Agnes Dereon.
Marc Ecko is one of the pioneers of the global urban clothing market. Mastermind behind the Ecko clothing line, Marc Ecko started his multimillion dollar empire while still in college. His homemade tee shirts found its way being sported by top celebrities like Spike Lee and Chuck D. The company quickly expanded into the hip-hop, extreme-sport, and designer-fashion markets. The company also began producing footwear, leather goods, gloves, outerwear, underwear, bags, and a women’s collection. Marc Ecko said that he had a kind of street education around graphic designs and illustration. Ecko launched his line of sophisticated urban menswear, Marc Ecko Cut & Sew, in 2004. The difference is that Ecko Unlimited appeals to a slightly younger demographic; Cut and Sew is an older demographic, slightly more dressed up but still casual and still richly embellished.
LRG (Lifted Research Group) is a company that has been successful because the founders listened to their passions instead of their pockets. The company, founded by Jonas Bevacqua and Robert Wright, represents the common love of music and fashion. Celebrities such as Chris Brown, T.I., and Kanye West are known to dig this fashion line. The company is positioning its women’s line, Luxirie, between urban brand Baby Phat and designer label Marc Jacobs. LRG offers a clothing line dedicated to setting the standard in production, and attention to detail. Every seasons the company demonstrates its ability be original and go beyond expectations.
Rocawear Clothing represents a borderless, global lifestyle. Created by Jay-Z, the brand quickly became the main brand for street savvy consumers. The Rocawear clothing line maintains a focus of providing clever innovation in fabrication, application and design to its customers. Diversifying from young mens wear to womens, juniors, childrens, infants and accessories, Rocawear defines and advances urban cultural trends while remaining a true reflection of urban lifestyle.
Sean John Clothing has grown from a domestic style to international recognition. Diddy brings his acute sense of style to his signature collection of sportswear, underwear, outerwear, tailored suits, boys clothing, fragrances, accessories, women’s wear, and eyewear. The New York Times praises Sean John for its perpetual success. P.Diddy states Sean John clothing is not looking for a quick hit, but is rather committed to the quality and design of its products. We would ultimately like to be viewed as the future of fashion